Klaviyo Specialist  ·  Shopify Subscription Brands

Klaviyo that actually fits subscription.

Kei Nakayama  ·  Los Angeles, CA

Most Klaviyo setups are built for one-time buyers. Subscription brands have different flows, different logic, and different revenue levers — and the gaps are almost always the same. I fix them. Usually adds $10–30k/month without touching ad spend.

Let's talk

What I see constantly

The same three gaps
at nearly every brand.

These aren't edge cases. They show up at brands doing $1M and brands doing $10M. Closing them is usually the highest-leverage thing you can do in email.


What I do

Full-cycle Klaviyo,
built for subscription.


How it works

Simple to start.
No retainer required.


Why I do this

I've been on
the other side of this.

A few years ago, I built a subscription food prep service on Shopify from scratch. I poured everything into it — the product, the branding, the packaging, the launch. And I lost almost all of it.

Not because the product was bad. Because I didn't know how to keep the customers I was working so hard to win. The emails were generic. The flows were wrong. The logic didn't fit how subscription customers actually behave. I was running a subscription brand with a one-time-buyer playbook — and I didn't even know it.

Running an ecommerce store is genuinely chaotic. You're managing suppliers, operations, ads, customer service, and a hundred other things at once. Email is supposed to work quietly in the background — but only if someone has built it to fit your actual model.

That experience is why I focus exclusively on Shopify subscription brands. I know what it costs when the retention side is broken, because I lived it. And I know that most of what needs fixing isn't complicated — it's just been built for the wrong type of customer. I'm here to close that gap.


If any of this sounds familiar, it's worth a conversation.

No pitch, no deck. Just an honest look at your Klaviyo setup and what I'd actually change.

Get in touch or reply directly to the email that brought you here